October 18, 2021

Waterford people urged to ‘call out’ roadside litter louts

Waterford City and County Council has joined forces with local authorities across the south east as part of a new campaign to combat litter louts.

The council has teamed up with local authorities in Kilkenny, Wexford and Carlow in a new drive to eliminate  roadside litter.

The ‘call out litter louts’ campaign is urging anyone who finds themselves in the company of people who throw litter from their car window to “call them out” on their disgusting behaviour.

Speaking about the joint campaign, Kilkenny County Council Environmental Awareness Officer Bernadette Moloney said: “Roadside litter damages our environment and our wildlife. Littered roadsides also give an unfair impression of an area and can have a significant negative impact on tourism in the South East. We hope that the ‘Call Out Litter Louts’ campaign will encourage everybody to act and call out this filthy behaviour when its observed, as some gentle peer to peer pressure is needed to remind litter louts that their actions aren’t acceptable in our community.”




Shane Doran

Shane Doran is founder and Co-Managing Editor of News Now Media, incorporating KilkennyNow.ie, WaterfordNow.ie and WicklowNow.ie. He is a former newspaper editor who has held senior executive roles across five national newspaper titles, both broadsheet and tabloid. He was News Editor and Executive Editor of the Irish Independent for more than seven years and spent a number of years in South Africa where he worked as editor of The Daily Voice newspaper. Shane has held senior editorial position with The Sunday Independent, The Herald and The Irish Daily Star and has served as Executive Editor (Group) of Independent News & Media (INM), Ireland’s largest newspaper group.

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