October 19, 2021

Waterford asked to dig deep as Alzheimer Memory Ribbons fundraiser washed out

The generous people of Waterford are being asked to dig deep after the Alzheimer Society of Ireland’s (ASI) annual flag day collection was washed out due to Thursday’s heavy rain.

ASI has reported that collections were down 50% in some areas due to the deluge which soaked the country during the week.

Although teams of volunteers still hit the streets to sell Memory Ribbons for €3, the poor weather conditions meant that fewer people left their homes.

Thursday should have been ASI’s biggest fundraising day and the shortfall could affect services for the 55,000 people living with dementia in the country.

Members of the public are now being asked to use the Text to Donate facility instead by texting Memory to 50300 to donate €4, buy a Memory Ribbon for €3 from the online shop, or make an online donation at alzheimer.ie

“Dementia has a devastating impact on families,” ASI’s CEO Pat McLoughlin said.

“Services like home care, day care and support groups help thousands of people to cope.

“However, we under-funded and the demand for services is increasing all the time, so fundraising campaigns like today are so important to us.

“Every donation will go directly to help fund vital services, like our 51 day care centres around the country which provide specialist care for people with dementia or our home care service which provides trained dementia care workers for people in their own homes.”

The ASI only receives 58% funding from the HSE and needs to fundraise €3.3m every year just to keep services going.

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