August 5, 2021
Business News Sponsored

SPONSORED: Jack’s Smart card is aces high for digital-savvy Kilkenny businesses

A PROMISING young graduate who comes from a family of well-known local entrepreneurs is on a mission to catapult businesses in Kilkenny and the South East into the digital age.

Twenty-three-year-old Ballyragget native Jack O’Shea is the new face of Smart Card in the region. The digital business card solution has been a huge hit across the UK, US and Australia.

With the backing of the Smart Card team, led by Majella Phelan, O’Shea is hitting the road, networking with businesses across his target areas of Kilkenny, Tipperary and Laois, explaining the benefits of the new technology.

Jack jumps straight into his pitch: “Smart Card  combines the advantages of online marketing with a traditional business card. Your business profile, branding, contacts details, website and social media links are all in the one place on your Smart Card. These can be shared directly with others on your phone via text or WhatsApp, by email and through the card’s QR code,” he added.

Smart Cards typically include a company’s brand, contact information, business profile, website and social media all in the one place.

Each individual Smart Card can be updated easily and efficiently by the back-up tech team. They transform the traditional paper business card into a more environmentally and user-friendly mobile digital identity which can be taken and shared over and over again anywhere in the world, at any time.

Jack is already well known in Kilkenny sporting and business circles. His parents, Kevin and Anne, formerly ran the SuperValu in Ballyragget and are now partners in Prime Cut Meats, a thriving company based at Cillin Hill on the edge of the city.

Jack says the target market for his new venture is “anyone who has a business and wants to grow that business”.

He adds: “It’s also idea for anyone who isn’t exactly tech savvy but wants to send clients directly to their website. So many businesses today have a fantastic website that they’ve spent a fortune on but complain that nobody is visiting it and even those who do are just moving on.”

* The Smart Cards cost €99 per card for one year, with a once-off €50 design and build cost. For more information, visit


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