January 27, 2021
Business News

App that cuts business costs and rewards consumers to launch in Waterford

A brand new app, which has been successful in promoting the local economy, while taking the expense out of point of sale (PoS) systems for small businesses is looking to be rolled out in county Waterford.

The new app, VillagePod has announced that it has made a proposal to Waterford City and County Council which would see the innovative system rolled out around the Déise.

The Wicklow-based company VillagePod Partnership, which developed the app last year, has seen a surge in users in recent months as a response to Covid-19, which has seem consumers using local businesses more frequently.

Following on from the successful pilot in Bray and Greystones, the platform has emerging as an essential tool for small businesses locally, which reward customers and enables greater communication between businesses and their customers.

The Small Firms Association estimate if we spend €20 a week in small businesses over the next three months it could boost the local economy by up to €875 million. The VillagePod app is designed to do just that and more, helping both the local community and economy to thrive.

The app allows small businesses to take contactless payment from consumers without expensive set-up costs, also features attractive customer reward tools to engage customers. It also supports retailer and local area gift cards to be delivered contactlessly and keep this money circulating in the local economy.

The company has made a proposal to Waterford County Council to secure funding for a rollout of the shop local platform in Waterford towns under the Government’s recently announced Town and Village Renewal Scheme for COVID-19 response measures.

Commenting on the submission, VillagePod Partnership Manager Louise O’Neill said: “We’ve been greatly encouraged by the interest in the platform coming from local businesses and towns around Ireland and would love to be in a position to rollout in the towns of Waterford.”


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