New appeal for Waterford people to ‘shop local’ in countdown to Christmas
Waterford Chamber has urged people to ‘shop local’ and support local retailers in the countdown to what promises to be a very different Christmas this year.
Waterford’s largest business representative said the campaign is “to ensure businesses are given every opportunity during these difficult times”.
Chamber CEO Gerald Hurley said: “We have always been advocates for supporting local businesses but this year we are going out even stronger with that message. We all need to do our bit to help the local economy and we are asking everyone to make a conscious effort to shop locally this Christmas.
“During the first lockdown, we supported Helloworld.ie in the development of www.ewaterford.com and have now taken over administration of the site to create a one stop shop for online buyers who want to support local businesses.
“This platform is free for anybody with a product to sell. It couldn’t be simpler and there is no excuse for not using it if you are in business. In fact, we are even populating the site for businesses, saving them the time and resources they would ordinarily need to sign up to a site like this.
“We have two members of staff dedicated to working with businesses to set up their accounts, upload products and get them earning as soon as possible. There are no fees or hidden charges and it is open to anyone looking to sell, whether you have an existing website or not.”
In addition to providing a free platform for retailers, Waterford Chamber are also promoting the Waterford Shop Local Gift Vouchers, in collaboration with Waterford City and County Council and the Waterford Business Group.
Mr Hurley added: “If you are getting organised now even with some retailers closed, or if you are nervous about buying a voucher from a specific business in case they may be forced to close, we encourage you to consider the Waterford Shop Local Gift Vouchers. They can be used in over 160 outlets across Waterford and Tramore, from supermarkets to fashion stores and much more, so there is something for everyone and you are guaranteed the money is staying in Waterford.
“We have been running an extensive online campaign to promote the vouchers with a number of our redemption partners and even Santa is a big fan and agreed to do an online promo video for us.
“We have been working closely with Waterford City and County Council and the Waterford Business Group to get the message out there about the vouchers and we are delighted to announce that Waterford Credit Union, in Parnell Street, Upper Grange and in Tramore, have come on board as retailers of the vouchers. They now have plenty of vouchers in stock, as do The Book Centre.
“You can also order your vouchers online at www.waterfordchamber.ie. We want businesses to consider the vouchers as alternatives to Christmas party nights or as Christmas bonuses, particularly as they are tax free up to €500 per employee.”
“Like everyone else, we have had to adapt during Covid 19, but the core value of Waterford Chamber remains the same and that is to help and support our business community. These initiatives can make a big difference and I would encourage everyone to get involved and do their bit for Waterford.”